Premium Web Solutions
Detailed case studies showcasing how my web development expertise delivers exceptional results for Alberta businesses.
The Plumbing Pros
Professional service business website for a local Edmonton plumbing company, featuring an optimized lead generation form and Edmonton-focused SEO.

Project Overview
The Plumbing Pros needed a modern, conversion-focused website to establish their online presence in Edmonton's competitive plumbing market. The primary goals were to increase service requests and build a strong brand foundation.
Technology Stack
Services Provided
Key Results
2-week development timeline
Key Features Delivered
Mobile-First Design
Optimized for mobile devices first, ensuring a seamless experience across all screen sizes.
Lead Generation Forms
Strategically placed contact forms with minimal fields to maximize conversion rates.
Local SEO Optimization
Edmonton-targeted SEO to improve visibility in local search results and Google Maps.
Project Approach
The Plumbing Pros website was designed with conversion optimization as the top priority. I focused on creating a clean, professional aesthetic that establishes trust while making it extremely easy for visitors to request services.
The site implements a comprehensive local SEO strategy targeting Edmonton and surrounding areas. This includes location-specific content, structured data markup, and optimization for local keywords.
Built with Astro and Alpine.js, the site achieves perfect PageSpeed scores while remaining lightweight and responsive. The tech stack ensures fast load times and excellent performance on all devices.


"Jesse got a top notch website done for my business that fits my branding in under 2 weeks. Really easy to work with and took all the work off my shoulders."
Nathan Haley
Owner, The Plumbing Pros
Revolution HVAC Solutions
Modern web application for a premium HVAC service provider in Edmonton, featuring an interactive service selector and real-time appointment booking.
Project Overview
Revolution HVAC Solutions needed a professional website to establish their brand presence and generate leads in Edmonton's competitive HVAC market. I focused on creating a conversion-optimized site that showcases their expertise and makes it easy for customers to request services.
Technology Stack
Services Provided
Key Results
2-week development timeline

Key Features Delivered
Lead Generation Forms
Strategically placed contact forms optimized for capturing service requests and customer inquiries.
Service Showcase
Comprehensive service pages highlighting HVAC expertise with clear calls-to-action.
Mobile-First Design
Responsive design ensuring optimal user experience across all devices and screen sizes.
Development Approach


The Revolution HVAC Solutions website was built with performance and conversion optimization in mind. Using Next.js and React, I created a fast-loading, user-friendly experience that effectively showcases their services and drives customer inquiries.
The modern tech stack ensures excellent performance while maintaining clean, professional aesthetics that establish trust with potential customers. Every element was designed to guide visitors toward contacting the business.
I implemented Edmonton-focused SEO strategies and structured data to help the business rank well in local search results, making it easier for customers to find their services when needed.
Right to the Peak Roofing
Professional roofing company website for a Calgary-based father & son business, featuring comprehensive service showcases, customer testimonials, and lead generation optimization for Alberta's competitive roofing market.

Project Overview
Right to the Peak Roofing needed a professional website to establish their brand presence and generate leads in Calgary's competitive roofing market. As a father & son business since 2014, they required a site that conveyed trust, expertise, and local connection while showcasing their comprehensive exterior services.
Technology Stack
Services Provided
Key Results
Professional brand presence established for Calgary market
Lead generation optimization with strategic contact forms
Mobile-responsive design for on-site estimates
Key Features Delivered
Comprehensive Service Showcase
Detailed pages for roofing, siding, eavestroughs, and emergency services with clear service descriptions and pricing transparency.
Trust & Credibility Features
BBB A+ rating display, certification badges, 10-year workmanship warranty, and customer testimonials to build confidence.
Emergency Services Integration
24/7 emergency service prominently featured with direct contact options for urgent roofing repairs and storm damage.
Visual Showcase

Mobile Experience
Optimized for customers researching roofing services and getting estimates on mobile devices.

Service Portfolio
Professional gallery showcasing completed roofing, siding, and eavestrough projects across Calgary and Alberta.
Development Approach
The Right to the Peak website was built to establish trust and credibility in Calgary's competitive roofing market. Using Astro and Alpine.js, I created a fast-loading, professional site that effectively communicates the company's family business values and technical expertise.
Special attention was given to showcasing their credentials (BBB A+ rating, certifications) and unique value propositions like their 10-year workmanship warranty and father & son ownership since 2014. The site strategically balances professionalism with personal touch.
I implemented Calgary-focused SEO strategies and structured the site to handle both planned projects and emergency services, ensuring customers can easily find the right information for their specific roofing needs.
Business Impact Features
- Multiple service area coverage across Alberta cities
- Seasonal promotion integration for special offers
- Clear warranty and guarantee information display
- Drone inspection services prominently featured
"Professional, trust-worthy service from a father & son team that's been serving Calgary and surrounding areas since 2014. We take pride in our work and it shows in every project we complete."
Right to the Peak Roofing Team
Calgary, Alberta
Expert Painting Edmonton
Professional painting company website for Edmonton's award-winning contractors, featuring interactive before/after gallery sliders, comprehensive service showcases, and local Edmonton SEO optimization to capture residential and commercial painting leads.
Project Overview
Expert Painting needed a modern website to showcase their 40+ years of Edmonton painting expertise and generate qualified leads in the competitive home improvement market. The focus was on establishing credibility through visual proof and comprehensive service information.
Technology Stack
Services Provided
Key Results
Interactive gallery with before/after sliders showcasing transformations
Professional blog with painting tips and Edmonton area guides
Local SEO optimization for Edmonton painting searches

Key Features Delivered
Interactive Before/After Gallery
Custom-built sliders allowing visitors to see dramatic transformations by dragging to reveal before and after states of painting projects.
Professional Blog System
Edmonton-focused content strategy with painting tips, color guides, and local area insights to establish expertise and improve search rankings.
Local Edmonton SEO
Comprehensive optimization for Edmonton painting searches, including neighborhood-specific content and local business schema markup.
Visual Showcase

Mobile Experience
Optimized for homeowners researching painters and viewing portfolios on mobile devices.

Interactive Gallery
Before/after sliders work seamlessly on touch devices, providing engaging proof of quality work.

Content Strategy
Professional blog with Edmonton painting insights, seasonal tips, and color trend guides to establish authority.
Technical Implementation
The Expert Painting website was designed to establish credibility and showcase expertise through visual proof. Using Astro and Alpine.js, I created custom interactive sliders that allow potential customers to see dramatic before/after transformations with intuitive drag controls.
The blog system serves dual purposes: establishing expertise in the Edmonton market while providing valuable SEO content. Articles cover everything from seasonal painting tips to neighborhood-specific color recommendations, positioning Expert Painting as the local authority.
I implemented comprehensive Edmonton SEO strategies, optimizing for painting-related searches across the city's diverse neighborhoods. The site structure supports both residential and commercial service lines with clear conversion paths.
Advanced Features
- Custom before/after slider components with touch support
- Dynamic blog system with category filtering and search
- Edmonton neighborhood-specific landing pages
- Lead capture forms optimized for painting estimates
"With 40+ years of painting expertise in Edmonton, we needed a website that could showcase the quality of our work and establish trust with potential clients. The interactive gallery and professional blog perfectly represent our commitment to excellence."
Expert Painting Team
Edmonton, Alberta
Artisan Coffee Roasters
A modern e-commerce concept for specialty coffee sales, featuring product showcases, customer accounts, and educational content. Demonstrates clean e-commerce design and user experience.
Project Overview
This e-commerce concept showcases my ability to create engaging online shopping experiences with clean product displays, intuitive navigation, and educational content that builds customer loyalty.
Technology Stack
Features Showcased
Key Features
Product showcase with detailed descriptions and imagery
Shopping cart with smooth add-to-cart functionality
Brewing guides for customer education and engagement

Visual Showcase

Mobile Experience
Optimized browsing and shopping experience for on-the-go coffee enthusiasts.

Product Showcase
Detailed product descriptions with high-quality imagery to showcase coffee origins and flavor profiles.
Technical Implementation
E-Commerce Design
The shopping experience focuses on clean product presentation and intuitive navigation. The design emphasizes visual storytelling through high-quality imagery and detailed product descriptions.
Product pages include tasting notes, origin stories, and brewing recommendations, creating an educational shopping experience that builds customer trust and engagement.
User Experience
The user account area provides a clean interface for viewing order history, managing shipping addresses, and accessing exclusive brewing guides and tutorials.
The responsive design ensures a seamless shopping experience across all devices, with particular attention to mobile optimization for browsing and purchasing on-the-go.
Ready to Create Your Own Success Story?
Let me help you build a website that not only looks great but drives real business results for your Alberta business.